Keeping the Cowboys Cool, as N.F.L. Takes the Heat - The New York Times
Marketing a $5 Billion Brand: How The Dallas Cowboys Became The Most Valuable Pro Sports Team, by Kayla Cochrane
Dallas Cowboys America's Team Memorable Flag 90x150cm 3x5ft Fan Best Banner
Still America's team: Study shows Dallas Cowboys have the best fans in the NFL
Why Cowboys are still America's Team — whatever happens in 2023
America's Team - Wikipedia
What does the Dallas Cowboys star mean and why are they considered America's Team? - AS USA
Why are the Dallas Cowboys considered America's Team? ✭ Inside The Star
The ultimate Dallas Cowboys gift guide
Inside The Star: The Cowboys' new $1.5B headquarters